Today Steve Jobs took the stage at his yearly music conference at the Apple Yerba Buena location in California. Every year, Jobs takes this time to showcase some of the upcoming products its iPod line of music players. This morning was no different as Jobs presented on lookers as well as live-streamers 3 new additions to the iPod family.
If you recall back to earlier this year during the iOS4 presentation and the announcement of the upcomming Gamecenter, Apple made it very clear who it’s competitors are by showing off some rather glaring statistics and differences between Nintendo and Sony’s effort, and what the iPhone and iPod Touch platform has achieved in less time. Today Jobs calls them out both again. This time by letting them know who wears the handheld crown. Take a look at the slide below.
Steve goes on to call it the iPod Touch the best selling handheld in the world. Keyword here is: HANDHELD, not music player not even personal media player, but a handheld. He brings up Gamecenter and then decides to show off the iPod Touch’s handheld market share. Check out those slides below:
We said Apple was taking off the gloves earlier this year, but after todays presentation it’s easy to see that it’s going to be an all out war. We’ve seen Sony’s recent jabs at Apple with the Marcus PSP campaign, and it seems that Apple is fighting back with hard numbers. Nintendo for the most part has kept their hands clean but I’m not sure how much longer that can lie dormant as Apple continually puts them on the public chopping block.
What do you think of Apple’s attack? Do they really have the same quality titles or are they just full of hot air and fart apps? Let us know in the comments section!