Digital download: It’s a model that works, people.

In just over a year, Infinity Blade, the slash-tastic swordsman adventure created by the team behind Gears of War, has taken $23 million. The sequel, Infinity Blade II, has grossed about $5 million since its release little more than a month ago. Add the revenue Epic has taken from digital books, arcade releases and the game’s official soundtrack and Cliffy B. and company have raked in about $35 million from the franchise.

So say what you will about mobile games platforms, but there are legitimate experiences to be had there. Hell, iOS made a believer out of Alexa. And don’t forget these games run on the same engine that powered the Gears of War and Arkham Batman games, among others.