With the BBC’s iPlayer expanding on to the PSN, the BBC has reached into the gaming market to bring their news to those would otherwise be playing COD. From what I hear, the iPlayer is a fantastic application, but it won’t be making its way to Xbox Live any time soon. Speaking to Tech Radar, the BBC’s Daniel Danker explained why:
We want to be on as many devices as possible. Of course we’d love to be on the Xbox because we want to get the iPlayer to as many licence payers as possible, which is pretty much everyone in the UK.
We want to be on the cheapest level that you can have on Xbox, and not only for [Xbox Live] Gold subscribers.
I see the BBC’s point here, Microsoft would essentially be making money off the BBC, which they are not okay with, and rightfully so. Realistically, nobody is actually going to subscribe to Xbox Live solely for the ability to use the BBC’s iPlayer, but there is the possibility that its inclusion in the system free of charge will sell a few consoles. This here is just another classic example of Microsoft trying to capitalize on something that they have no business making money on. An agreement has not yet been reached between BBC and Microsoft, but we will keep you updated if any change occurs.