Microsoft built a giant replica of a Xbox One in Vancouver, Canada, asking gamers to "pledge" their gamertags in order to unlock the big thing and reveal a surprise.

Apparently the "surprise" was a Dead Rising 3 publicity stunt. The enormous fake console has just been opened and a horde of fake zombies poured out of it.

Below you can see a few pictures of the event, courtesy of Twitter Users Carl-Edwin Michel, Duncan Merrick, Future Shop Gamer, Aishath Boskma and Best Buy Canada, and a brief video by Brian Davis.

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