We all know that preowned sales are a large part of GameStop's business. Looks like GameStop is aware of that as well: The Elder Scrolls V: Skyrim hasn't been out for a month and the gigantic retailer already wants your copy back. It wants it so badly that today many customers received a mail encouraging them to trade-in the game before January the 10th "once they've finished the 10,000 side quests" to receive $30 of store credit.

Skyrim isn't the only game currently part of the "$30 guaranteed trade-in" promotion, but looks like it's the game GameStop wants back the most. Not surprising, considering that at the moment they're selling preowned copies of Bethesda's masterpiece for $54.99, which is only $5 less than the price of a new copy, applying a $25 mark up on each pre-owned sale (which is probably more than what they can apply on the sale of new games). 

Once upon a time someone managed to multiply the loaves and the fish. Looks like GameStop found a way to multiply sales.

What will you do? Will you cave or maybe you'll keep your copy of Skyrim near to your heart forever? If you did like me and just bought the PC version of the game (that can't be traded in, not that I would even if i could), you can check out my weekly column on Skyrim mods to improve it even further.