E3 is definitely one of the climaxes of the year for Microsoft, and the house of Xbox has been at work on it for a long time, as revealed by Digital Storytelling Lead (that’s his title, I’m not making it up) Jeff Rubenstein during the latest episode of Director of Xbox Programming Larry “Major Nelson” Hryb’s podcast.
According to Rubenstein, the first meeting for this year’s E3 has been in December 2015.
Hryb himself also shared that he’s working on an event related to Overwatch, even if he couldn’t offer more details for now.
Last but not least, Hryb teased that there’s going to be “cool stuff” at the daily shows that he’ll be co-hosting, and we hear that there is now a whole team at Microsoft dedicated to making FanFest an awesome experience. Jeff Rubenstein sat in a couple of their meetings and the goal is to do more than before, and to make it “the best week ever” for Xbox fans. Apparently they have “a bunch of surprises” in store, so we’ll have to stay tuned.