Netflix Ditches ‘Qwikster’ Plan

on October 10, 2011 12:30 PM

After an almost unanimous outcry from customers about their disapproval of its plan to split into two companies, Netflix has announced that they are not moving forward with the plan to leave its DVD duties to a company called ‘Qwikster’. There should no longer be any fear of picking and choosing whether you still wanted to Netflix stream, get a DVD coming in and out of your mailbox, or both.

Netflix CEO Reed Hastings said in a statement the following:

“Consumers value the simplicity Netflix has always offered and we respect that. There is a difference between moving quickly — which Netflix has done very well for years — and moving too fast, which is what we did in this case.”

Later on, the company blogged and said this: “This means no change: one website, one account, one password… in other words, no Qwikster,” the blog said.

This means good news to a lot of people who were already comfortable with the already established system. Now will those who lost confidence in Netflix come back, or has the damage already been done? As we all know Netflix has taken a big hit as of late, and they aren’t dropping Qwikster for no reason. Only time will tell if they can back to where they were just a few months back.

 /  Community Manager & Editor
Working on the DualShockers staff as both an editor and community manager since late 2009, François is absolutely no stranger to the videogame industry. He is a graduate from the City College of New York, and has his Bachelor of Arts in Public Relations and Advertising. His next step is to obtain his Master's degree at the CUNY Graduate School of Journalism. Before starting his career, François has been gaming since the age of 2 with Super Mario World, and he has never looked back since. Gaming may be his profession, but it has always been his passion.
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