In the old days it used to be that almost everything was exclusive to one console or another, but then games like Grand Theft Auto started breaking away and today most new releases are for multiple platforms. Each console still has a few flagship titles that the console makers pay heavily for, but apparently Nintendo wants to drop it altogether.
Satoru Iwata has said that while Nintendo is definately interested in working with companies that want to take advantage of the Wii-U’s features, they are not willing to pay for exclusivity. We saw an example of this with Lego City Undercover at E3. Arkham City: Armored Edition will do a good job of showing off the Wii-U’s technology as well if people are willing to pay for the game after it’s already been
To me it seems like Nintendo should be more worried about getting big name games on the Wii-U rather then the other way around. It should be interesting to see how it all plays out when the Wii-U makes it’s launch later this year.