If you think the news on Nintendo’s axing its earnings forecasts for the current fiscal year are considered of major interest only for investors and gamers, you may want to rethink that position, at least for what Japan is concerned.
The Mainichi Shimbun, one of the most relevant and respected newspaper of the archipelago of the raising sun dropped the news right on the first page today with the title “Nintendo: 35 Billion Yen Operating Loss: Expected Reversal of Income, Game Consoles Slump.” You can see a picture of the newspaper’s first page at the bottom of the post.
On the other hand the other leading Japanese newspaper, the Asahi Shimbun, didn’t put Nintendo’s troubles front and center, considering a scoop on politics more relevant.
Seeing news related to video games on the front page of a mainstream newspaper in Japan is very rare but not too surprising, given that the house of Mario is one of the nation’s historical companies, and a brand that is often considered with pride as a symbol of Japanese ingenuity around the world.
[Thanks for the Tip: Kamuymintar, Featured Picture Courtesy of: Mainichi]