For the 8th consecutive year, Sony Computer Entertainment America is teaming up with Coachella to provide festival goers with exciting PlayStation experiences taking place April 16-18 at Empire Polo Fields in Indio, California. And for fans of all-things-tech, Sony Electronics will be joining SCEA to offer fans the chance to capture their Coachella memories with the new Sony bloggie MP4 camera in Sony’s “Play. Create. Share.” Workshop. Fans will also have the chance to win VIP upgrades, bloggie cameras and a PS3.
Consumers will have the opportunity to live the Sony experience in two main areas:
PlayStation Headquarters–will allow fans to step into the world of Kevin Butler while providing the unique opportunity to get their hands on unreleased titles such as ModNation Racers and the highly anticipated Gran Turismo 5 as well as some of this year’s hottest titles including God of War III and MLB 10 The Show.
Play. Create. Share. Workshop –will inspire creativity and put the fans in control. In addition to a ModNation Racers gaming pod and SingStar with a playlist featuring Coachella artists, attendees will have the chance to capture all their Coachella memories with the Sony bloggie MP4 camera. Within the workshop, guests can visit the Sony bloggie “Rental Station” to check-out a camera for the day. As the fun happens at Coachella, the pocket-sized bloggie camera will allow fans to capture, upload and share all the action in high definition. The camera records MPEG4 video and 5-megapixel still images, so it’s easy to upload content to the Web with its built-in USB. And, Sony’s making it even easier by including an “Upload & Editing” station within the workshop where guests can instantly share their footage with the world. An “Everyday Moments” station will also be available to guests, featuring a large Sony TV display with impressive Coachella backdrops – for attendees to create “Wish you were here!” videos. Several Coachella artists will also be dropping by the workshop, providing even more exciting moments for attendees to capture on the bloggie cameras. Now, instead of telling their friends and family about the festival, they can show them.
While at the Sony Play. Create. Share. Workshop, fans will have the chance to win a custom solar-powered golf cart designed by Jeremiah Garcia and inspired by Coachella artist Passion Pit and the highly anticipated PlayStation 3 game ModNation Racers. The cart comes complete with a PS3 and a TV built in, making it the ultimate gaming cart! Fans who can’t make it to Empire Polo Fields April 16-18, can enter to win at http://us.playstation.com/psn/events/keystoyourkartsweeps.html and head over to http://us.playstation.com/psn/events/wintogetin-coachella.html to check out all the great Sony happenings at this year’s Coachella.