Sony Computer Entertainment UK Managing Director Fergal Gara didn’t know, one year ago, that the company would be releasing the PS4 at the same time as the Xbox One, but considering that things went much worse in the last generation, he’s “absolutely” delighted of the results, as he told The Gaming Liberty in an interview when asked rather directly about that.
Well, there’s a couple of points of reflection with this: 1. As we planned the year, we didn’t know when the competition would release, and 2. we didn’t know what price point the competition were due to release at.
We had decided, some time ago, that hitting Christmas 2013 was our objective. So to come out and hit the price point we wanted, hit the release window we wanted, in the year we wanted? It’s a tremendous success by any standard. But to ask are we a week early or a week late? It depends on what part of the world you’re in. But what I often say to that question is “would you rather seven days of sixteen months?”
We were sixteen months late, and two Christmas periods behind last time around – that’s not where you’d ideally want to be. So we’re absolutely delighted to be, let’s call it, releasing at the same time. The run up to Christmas means you have a double-whammy with the pent-up demand from the core gamers. I suspect they’d come out at any time during the year to get their new console, but with that interest in place, we’d ask for patience as it might be that little big harder to get their hands on a console. With that in mind, we’ll be doing our best to replenish stock and meet their demands.
Looks like Gara and Sony aren’t afraid to go toe to toe with the competition. The initial results seem positive too, despite some slight supply issues. We’ll have to wait and see how it’ll go in the long run.