Watch Many Game Developers and Industry Veterans Getting Drenched for the ALS Ice Bucket Challenge

on August 23, 2014 4:19 PM

The ALS Ice Bucket challenge has gone viral, and the video game industry has recently gotten involved big time. After the first timid attempts the awareness campaign boomed, and now almost everyone writing code for our games or publishing them is taking buckets of icy water to the head in other to raise awareness for amyotrophic lateral sclerosis research.

It’s hard to say who started, but no one seems to want to be the last, so the nominations are flying back and forth like water bombs, quite literally.

Below you can see many of those brave souls in action in video form (there are many more, of course), but remember that whether you’re nominated or not, you can help by donating even a small (or big, why not?) amount yourself here. Taking a bucket full of icy water to the face is a bonus.

Markus Persson – Mojang Founder

Phil Spencer – Microsoft Xbox Division Head

343 Industries Studio Head Bonnie Ross and The Halo Team

Also check out Master Chief and Cortana’s voice actors Steve Downes and Jen Taylor here.

Junichi Masuda – Pokémon Game Director

Andrew Wilson – Electronic Arts CEO

separatorJohn Carmack – Oculus VR CTO

Lionhead Studios – Fable Team

Naoki Yoshida – Final Fantasy XIV: A Realm Reborn Director and Producer

Yoshida-san actually did it twice. This is the second time.

Cliff Bleszinski – Boss Key Productions CEO

Akira Yamaoka – Composer of many glorious video game soundtracks

Goichi Suda – Grasshopper Manufacture CEO

Rod Fergusson – Black Tusk Studio Manager

Tony Bartel and the Gamestop team

Ken Lobb – Microsoft Studios Creative Director

Tatsuya Minami – Platinum Games President

Shinji Mikami – Tango Gameworks CEO

Shawn Layden – Sony Computer Entertainment America CEO

Sam Lake – Remedy Entertainment CEO

Fredrik Wester – Paradox Interactive CEO


Yoshinori Ono – Capcom Prododucer

Jennifer Hale – FemShep, and many other awesome Female Video Game Characters

 /  Executive News Editor
Hailing from sunny (not as much as people think) Italy and long standing gamer since the age of Mattel Intellivision and Sinclair ZX Spectrum. Definitely a multi-platform gamer, he still holds the old dear PC nearest to his heart, while not disregarding any console on the market. RPGs (of any nationality) and MMORPGs are his daily bread, but he enjoys almost every other genre, prominently racing simulators, action and sandbox games. He is also one of the few surviving fans of the flight simulator genre on Earth.