For those of you interested in such occurrences as Blizzard regaining half of the worldwide players of its massive juggernaut of an MMO, it appears that WoW has once again gone live in China. The game ceased operation nearly four months ago as its former game-runner in the region, The9, went belly-up. Now under new management, the MMO is operated by NetEase and, after a month-long beta run to stress-test the servers, and some government officials sticking their nose where it doesn’t belong, all reports are that the MMO is back up and running in China.
It may seem like Blizzard has a lot of players in that country, and they do…just keep in mind that they don’t pay by the month to play like we do over here. In reality, Blizzard likely isn’t making as much from that group of addicted fanatics as they are from those in the other regions that the game operates. Still, it was a large chunk of income that Blizzard is now reacquiring.