Activision Explains Why Call of Duty: Infinite Warfare Is “the Most Complete Entertainment Package in the Industry”
During Activision Blizzard’s financial conference call related to the quarter ended on September 30th, Activision CEO Eric Hirshberg commented on the upcoming Call of Duty: Infinite Warfare.
Hirshberg mentioned that Call of Duty is a “year-round business,” designed to bring a steady stream of content that will keep players engaged, and annual releases are a big part of that strategy.
He then explained that Activision thinks that they delivered “a great game” with Call of Duty: Infinite Warfare, and it’s going to do great over the Holiday quarter. It comes with “huge innovations.” Keeping fresh a franchise that has been on top for so long is no easy task, but according to Hirshberg Infinity Ward has managed to do that with the new game.
He then explained why Activision thinks Call of Duty: Infinite Warfare is “the most complete entertainment package in the industry.”
“Second, we think it’s the most complete entertainment package in the industry. It’s got a full campaign, the multiplayer builds upon one of the stickiest and most played multiplayer games in the world, and it’s the first time that we’ve had a full zombies mode on the disk with the main release in a non-Treyarch COD and I know fans appreciate that. And of course we have Modern Warfare Remastered for those of our fans that want the classic Call of Duty gameplay in our best bonus content ever in a collector’s edition. Overall we feel really good about the quality, the breadth and the variety of the content that we’re putting on the marketplace, and I think we’re gonna have a strong quarter.”
Call of Duty: Infinite Warfare will release tomorrow for PS4, Xbox One and PC.