In November, game studio Bizarre Creations was put on the market to be sold by Activision, and while initially it seemed there were several interested parties, it would seem that all the deals have fallen through and nobody will be purchasing them at this time. With that in mind, Activision has suggested to the company that they just shut down, and it would appear that Bizarre will be accepting that decision.
Activision’s decision came after the low performance of Blur, a key project for Bizarre. Activision CEO Coddy Johnson had this to say;
“This decision comes after a few months of exhausted examination of a number of different options across the board.”
“We of course care about this team. We’re offering the studio as many resources as possible, including counselling, external placement services and external career fairs.”
“Although we made a substantial investment in creating a new IP, Blur, it did not find a commercial audience.”
I had a lot of fun with Blur, and while it seemed to get a lot of hype when it was coming out it just didn’t perform that well when it hit the market. I don’t know where the blame lies in this decision, but I certainly wish the people at Bizarre Creations the best and hope all works out for them.