Ubisoft has launched its very own athletic apparel called the Assassin's Creed Kinetic collection.

The promotional statement for the Assassin's Creed Kinetic line of apparel is, "Be Strong. Be Fast. Be Determined. Be Shift. Be Precise. Be Kinetic!" Prices range from $2.99 USD to $69.99 with sizes ranging from XS to XXL. Linking your purchase to a Uplay account can also earn you Uplay points. The full collection includes beanie, technical jacket, athletic hoodie, runner's cap, performance shorts, performance t-shirts, performance long sleeve shirt, performance hoodie, and wristband. You can browse the full selection of the Assassin's Creed Kinetic on Ubisoft's store.

While the usage of Assassin's Creed for athletic wear makes sense given the movement systems of the series, less logical was the recent announcement of Lot18 teaming with Ubisoft to create different wine flavors based on the various playable characters of the Assassin's Creed franchise.

Ubi Workshop and the Ubisoft Store present the Kinetic Collection. Inspired by the Assassin’s Creed franchise, the Kinetic Collection is a full line of athletic apparel. Featuring items for both men and women, these performance items were each designed with durability, functionality, and style in mind. Made of lightweight and breathable material, all items from the Kinetic Collection allow for full range of motion for optimal performance.