Best Buy Stores to Open Early to Capitalize on PlayStation, Xbox Demand
Best Buy Chief Executive Officer Hubert Joly hopes to cash-in on PlayStation 4 and Xbox One sales and has devised a plan to one-up the competition.
The consumer-electronics retailer will open most of its approximately 1,050 U.S. stores as early as 10 p.m. on Nov. 14, to start selling the PlayStation 4 in North America. The stores also will open early when Xbox One goes on sale Nov. 22 in hopes to reverse a decrease in entertainment sales caused in part by aging gaming systems and competition from Amazon and Wal-Mart Stores.
The store is currently informing employees about plans for selling the consoles and posting information online for consumers.