What is it? Well, we are not really sure. The trademark covers “printed matters”, which include comic books, trading cards, milk bottle caps, clothing, “paper crafts which are cut-out and then folded to create a final 3 dimensional object”, and much more. The application does not mention video games at all, but it does mention board games.
The geniuses behind World of Warcraft, StarCraft, and Diablo have no doubt come up with something that will eventually find its way on my desk. Curse you Blizzard for taking my money.