Blizzard Developing Partnership with Facebook; Includes Login, Livestreaming, and More for All Titles
Late last month, players had the chance to dive in to Blizzard Entertainment’s newest creation (and their first new IP in nearly two decades) with the highly-anticipated Overwatch, with the studio having now confirmed it’s looking to Facebook to continue sharing content and more around its games in the future.
Developer Blizzard Entertainment announced through a press release that the company is beginning a partnership with Facebook for integration between the company’s titles and the massive social network, to develop new features in the company’s roster of games that tie in through Facebook, such as Overwatch, Hearthstone: Heroes of Warcraft, and more.
Specifically, the integration between Blizzard’s titles and Facebook will allow new features such as Facebook Login in Blizzard titles (allowing users to sign in through Facebook as an alternative to the company’s Battle.net platform), as Blizzard stated “adding Facebook Login will pave the way for new social functionality in Blizzard games while highlighting Facebook’s capabilities as a platform for sharing, viewing, and discussing AAA game content.”
In addition to functionality such as Facebook login, Blizzard also explained that further features are in development or planned for the company’s titles, such as the ability to livestream directly from a Blizzard game to Facebook, where friends and users can watch streams in their timelines, subscribe, and be notified of new or upcoming streams.
Blizzard’s executive VP of corporate operations Gio Hunt also added in a statement regarding the collaboration between the company and Facebook:
“Blizzard games are best when played with friends, so it’s important to us to provide our players with features and services that make it easy and fun to share their experiences with each other. We’re working closely with Facebook on this integration for Overwatch, as well as our other games, and we look forward to sharing further details on our plans as development progresses.”
Blizzard Entertainment’s most recent release, Overwatch, is available now for PS4, Xbox One, and PC.