A new Blizzard internal memo has surfaced via Kotaku, where the developer best known for World of Warcraft, Hearthstone, and Overwatch announced a new "global diversity and inclusion initiative."

The purpose the initiative is to one, recruit more women and minority groups that are currently underrepresented at the California-based company, and two, retain said recruits within the Blizzard family.

Further, the campaign seeks to improve the work environment for women and underrepresented minority groups in general.

According to Blizzard CEO and co-founder Mike Morhaime, women currently make up 21 percent of Blizzard's workforce, while underrepresented minority groups (what minority groups specifically are not mentioned) come in at 14 percent. Further, female developers leave Blizzard at a higher rater compared to their men counterparts, and that while how frequently female developers leave the company is in line with the industry overall, Blizzard wants to change this.

With the new initiative, Blizzard will not exercise any "quotas" for new hires; however, it does plan to work with groups like Girls Who Code to find more candidates and improve their general recruitment methods.

Such initiatives aren't particularly new for Blizzard, as VentureBeat notes Blizzard has more than doubled the number of women interns it has recruited in the past year.

Further, the company already has an LGBTQ council that offers monthly meetings and advises on Blizzard projects, and more recently a similar council made up of women from "various levels" in the company has been formed.