Child’s Play 2010 Charity Season Kicks Off
It’s the holidays once again, which means it’s time for the official opening of the annual Child’s Play drive. They’ve got quite a season ahead of them, too; they’re going to be looking to top last year’s absolutely amazing grand total of $1.78 million.
If you’re not familiar with Child’s Play, first of all, where have you been? It’s a charitable organization started by Jerry Holkins and Mike Krahulik of Penny Arcade fame, with the original intent of dispelling the stereotype that gamers are selfish, antisocial miscreants. They’ve since raised millions of dollars to buy videogames for sick kids in hospitals around the globe. Each and every year, gamers come together to sell some pretty amazing stuff (like the above Wii case mod) while donating all the proceeds to Child’s Play.
This year, Child’s Play will be bringing back their always-successful Child’s Play Gala and Auction on Tuesday, Dec 7 at the Washington State Convention Center in Seattle. Tickets for it are already on sale. They’re also going to be introducing a brand new, even more convenient way for you to give this year: All you have to do is text the word GAMERS to 50555, and poof, Child’s Play gets five bucks, which will be added to your mobile phone bill. Pretty awesome!
The drive officially started about a week ago, and in that time they’ve already raised nearly $200 thousand, so they’re on track to have yet another fantastic year. If you’re able, please consider giving to this great cause!