EA Donating $1M to Organizations Fighting Racial Injustice, Outlines Long-Term Commitment
EA details steps that it's making to stand against racial injustice.
Over the past week, we’ve seen thousands, if not millions of people protesting as part of the Black Lives Matter movement which grew louder following the murder of George Floyd. Brands have been vocal about their support for the movement with Sony pushing the PS5 event and gaming outlets, including DualShockers, standing in solidarity. EA is another game development company that has shown support but has also now publicly outlined some steps the company is taking to take action against racial injustice.
The message that was published yesterday notes that it was also sent out to all EA employees yesterday and was written by EA’s CEO, Andrew Wilson. After addressing the events taking place in America, he says, “our African-American / Black employees came together in the first of several conversations we are holding over the course of the next week.” explaining that tomorrow, June 3, “the executive team and I are meeting with the leadership of our Black Electronic Arts Team employee resource group to discuss our path forward as individuals, as a company, and as a community working towards change.”
Wilson continues, “we must also go beyond listening and talking and commit ourselves to education and driving meaningful change through actions. We need to do more, and must do more. This is a long-term commitment,”. One of the first steps detailed is that EA is contributing $1 million to organizations “dedicated to the fight for racial justice in the U.S. and against discrimination around the world”.
— Electronic Arts (@EA) June 3, 2020
Another step detailed explains, “Beginning with the Equal Justice Initiative, the NAACP Legal Defense & Educational Fund, and with more partners to come, we are deepening our support of organizations working to stop systemic racial injustice, fight discrimination and protect human rights in the U.S. and beyond.” and the company will be double matching any funds donating by the staff. “In addition to our company contribution, we’ll double match any funds that you donate to these and any other local organizations through our YourCause program during the month of June.”
EA is also launching a new program to give employees an additional paid day each year so they can apply to volunteer in their community. On June 19, EA will be celebrating the Juneteenth holiday with an additional company-wide volunteering day. While employees will be able to participate in forums and virtual activities that have been organized by the Black EA team ERG, more details will be shared next week about specifics.
We stand with all of our African-American / Black colleagues and partners, families and friends, player communities, and everyone around the world who is ready to see it end. https://t.co/yVMqFP70WF pic.twitter.com/EiB8SKKNlT
— Respawn (@Respawn) June 3, 2020
June 9 will also see EA holding a Community Conversation which is to be open to the entire company. Wilson states that he looks forward to “seeing and hearing from many of you about your thoughts and feelings on these issues, what we can do in our community at Electronic Arts, and where we must focus our efforts to make an impact fighting bias, discrimination and injustice in today’s world.”
EA encourages its employees to join the Black Electronic Arts Team and other ERGs and encourages them to be an ally and amplify the voices of underrepresented groups. This message was shared around on Twitter by EA studios such as Respawn Entertainment and DICE, and it’s lovely to see a company making a long-term commitment. If you can, take the time to read through our post which includes details of numerous resources and charities you may want to support.