Paradox Interactive CEO Thinks Competition from Epic Games Store Will “Benefit Both Players and Game Publishers”

Paradox Interactive CEO Thinks Competition from Epic Games Store Will “Benefit Both Players and Game Publishers”

Paradox Interactive's CEO only had good things to say about the Epic Games Store and increased competition in the publisher's latest Interim Report.

Ever since its introduction almost one year ago, the Epic Games Store has been a controversial storefront. While it lacks some of the features of a platform like Steam, it has courted developers and publishers with enticing deals to make their games exclusive and a better revenue split. Some people see this approach as unfair while others like the increased competition for Steam. Paradox Interactive CEO Ebba Ljungerud has revealed herself to be part of the latter group, cementing the thoughts she had about the platform’s potential earlier this year. 

In Paradox Interactive’s Interim Report for its third quarter, she delved into the competition this storefront creates. So far, the publisher has added Surviving Mars to the store and released Surviving the Aftermath as an early access Epic Games Store exclusive. Vampire: The Masquerade – Bloodlines 2 will also be available on the storefront in 2020. While discussing Surviving the Aftermath in this report, Ljungerud touches on Paradox Interactive’s deal with Epic Games, points out increased competition within the industry and admits she think it’s healthy for the industry.

“The PC version of the game is available under the early access period exclusively on the Epic Games store, while the final version will also be available on Steam and other platforms. Through the collaboration with Epic Games, we receive a guaranteed remuneration, an effect we see from the competition among the distributors that has increased over the past year,” she explains. “We believe this competition will continue next year and benefit both players and game publishers.”

Whether you support the Epic Games Store or not, it is certainly interesting to hear the perspective of a publisher that actively supports and approves of the platform. Epic Games Store continues to have many notable exclusives, with the next major exclusive release being Shenmue 3 on November 19.