Square Enix just released a new trailer for Final Fantasy XV, and it's a pretty peculiar one.

While it does show plenty of gameplay footage (including the special Regalia skin featuring Cindy), it focuses on a weekly contest including plenty of prizes, including a custom Xbox One and a new Audi luxury sedan.

In order to have a chance to win the weekly prizes, you simply need to pre-order the game in North America, which isn't so bad of a condition.