EA CFO Blake Jorgensen spoke Monday at the UBS Global Technology Conference in San Fransisco and discussed EA’s continued plans for “the largest genre of gaming”, the open-world action game. The company has hired Jade Raymond, who was behind much of the development of the Assassin’s Creed series at Ubisoft, to head a project that will be the first title in this genre for EA.
Raymond will be working with a new studio called Motive, based in Montreal. The team is developing a “big” game, and potentially a new open-world action series for EA.
“We’ve never really operated in the largest genre of gaming, and that’s the action genre,” said Jorgensen. “That’s the Assassin’s Creed-style games; more open-world, more single-play versus multiplayer. It’s not been an area that we’ve operated in.
“We recently hired Jade Raymond, who was behind the Assassin’s Creed franchise for Ubisoft and she will be building an action genre for us through a studio we’re building out in Montreal right now,” he continued. “So a lot of excitement around the action genre.”