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Sony Partners with Mercedes-Benz and Announces Gran Turismo Sport E-Cup by Mercedes in Italy

The Italian arm of PlayStation partnered with Mercedes-Benz to launch a new Gran Turismo Sport competitive event with 11,000 euros up for grabs.

July 19, 2018

Today Sony Interactive Entertainment Italy announced that it partnered with the local branch of Mercedes-Benz and ProGaming Italia to organize the Gran Turismo Sport E-Cup by Mercedes in the country.

The event will begin at 3:00 PM local time on July 22nd and will end on October 7th at 11:59 PM, with about 11,000 euros in prizes available to players.

Qualifiers will be held online with weekly events between July and September, with players required to create an account on the PlayStation Italian League by ESL website. The seven best players will qualify for the finals.

Two qualifying events will also be held live. One will be at the F1 Italian Grand Prix in Monza, while the second will be the Last Chance Qualifier held at the ESL Arena during Milan Games Week 2018. Those events will qualify respectively three and two more finalists.

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The twelve qualified players will take part in the final, with the best three taking home the prizes. Of course, competitors will race on Mercedes-AMG cars.

Sony Interactive Entertainment Italy General Manager Marco Saletta accompanied the press release with a comment mentioning that the house of PlayStation is determined to elevate Gran Turismo Sport to the status of a true competitive gaming icon, supporting eSport in Italy at the same time.

Just a few days ago, we learned that Gran Turismo Sport passed five million players worldwide. It’s currently available exclusively for PS4. If you’re interested, you can grab a copy on Amazon.

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Giuseppe Nelva

Hailing from sunny (not as much as people think) Italy and long standing gamer since the age of Mattel Intellivision and Sinclair ZX Spectrum. Definitely a multi-platform gamer, he still holds the old dear PC nearest to his heart, while not disregarding any console on the market. RPGs (of any nationality) and MMORPGs are his daily bread, but he enjoys almost every other genre, prominently racing simulators, action and sandbox games. He is also one of the few surviving fans of the flight simulator genre on Earth.

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