Hellblade Reaches 100,000 Sales on Xbox; Ninja Theory Donates $25,000 More to Mental Health America

Hellblade developer Ninja Theory met its pledge to donate a total of $50,000 to Mental Health America if the Xbox One version reached 100K in sales.

Ninja Theory’s celebrated title Hellblade: Senua’s Sacrifice captivated players with its mental health-focused story, but the developer took it one step further upon the game’s release on Xbox One earlier this year. They made a pledge to donate $50,000 to nonprofit organization Mental Health America if the Xbox version reached 100,000 in sales—months later, the game has finally passed that goal.

During the first week after release for Hellblade on Xbox One, the game reached a still rather impressive 50,000 copies sold. While this was short of Ninja Theory’s original stretch goal, the company still donated $25,000 to the mental health organization, promising to donate the full original amount when the sales goal was reached.

There is much to be celebrated with this news: several more players are able to experience the dark and intense action-adventure, but their purchases made it possible for Ninja Theory to provide additional financial support to Mental Health America’s mission to help those struggling with mental health issues.

Hellblade: Senua’s Sacrifice is available to play on PC, PS4, and Xbox One. You can see Ninja Theory’s thank you tweet below.

Chris Compendio

Chris is a writer currently based in the Philadelphia area. They are currently writing for film website Flixist, podcasting for Marvel News Desk, and were an editorial intern for Paste Magazine's gaming section. They graduated from Carnegie Mellon University with a creative writing major.

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