Here Is How Square Enix Advertises Final Fantasy XV in Stores in Japan: It’s Really Happening

on April 21, 2016 1:38 PM

I’m sure that I’m not the only one that still finds it rather surreal that we have a release date for Final Fantasy XV. It’s not a year or a generic window, but an actual solid day we can look forward to, after ten years since the announcement of Final Fantasy Versus XIII.

Yet, one of the telltale signs that something like this is actually happening, is the appearance of promos and advertisement kiosks in Japanese stores. Retailers of the archipelago of the Rising Sun love decorating their stores with colorful and heavily illustrated kiosks, often with a TV running trailers and pre-order slips available.

During today’s Active Time Report Broadcast, Square Enix showcased some of said kiosks, and you can see them below as “evidence” that we aren’t all dreaming.

Yodobashi Camera Akihabara

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Yodobashi Camera Yokohama

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Sofmap Akihabara Main Store

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Sofmap Amusement Hall Akihabara

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Bic Camera Hachioji

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Bic Camera Kawasaki

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Nojima LaLaPort Yokohama

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LABI Shinagawa Oimachi

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Tsutaya Shibuya

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Now let this all sink. It’s really coming, and it’s not a dream.

Incidentally, I will be in Tokyo when the game launches, so you can expect me to cover the event in detail. Will Final Fantasy XV bring back big lines in front of the stores? Time will tell.

 /  Executive News Editor
Hailing from sunny (not as much as people think) Italy and long standing gamer since the age of Mattel Intellivision and Sinclair ZX Spectrum. Definitely a multi-platform gamer, he still holds the old dear PC nearest to his heart, while not disregarding any console on the market. RPGs (of any nationality) and MMORPGs are his daily bread, but he enjoys almost every other genre, prominently racing simulators, action and sandbox games. He is also one of the few surviving fans of the flight simulator genre on Earth.