Today Sony Interactive Entertainment and Insomniac Games kicked the promotion of Marvel's Spider-Man up a notch by decorating an entire train of the New York City subway with the game's colors and imagery.

Since many of you aren't able to visit Manhattan to enjoy this amazing train, we sent our very own Ryan Meitzler to take some footage and high-resolution pictures so that you can indirectly take part in the celebrations.

The train features Spidey himself, copies of the Daily Bugle, and themed advertisement for the newspaper itself, J. Jonah Jameson's show "Just the Facts," and even Oscorp Industries. The seats are marked with the striking white spider emblem featured in the game.

If you want to check out the train yourself, it's on the shuttle line running between Times Square and Grand Central station.

You can check out the video and pictures below. If you want to learn more about the game, you should read my hands-on preview, and my impressions on the awesome swinging mechanics. We also have comments from Creative Director Bryan Intihar on the possibility of a sequel, Mary Jane, and the Avengers. You can also watch the “launch” trailer and another focusing on the open world.

The game launches on September 7th exclusively for PS4. You can already pre-order it on Amazon.

[On location reporting: Ryan Meitzler]