Microsoft: “High Expectations” for Gaming; “Fundamentally Rethinking” Measuring Progress in Gaming
Microsoft CEO Satya Nadella explained how the company has high expectations for its gaming business and is rethinking of it measures progress.
During Microsoft’s quarterly financial conference call for investor and analysts related to the period between July 1st and and September 30th, Chief Executive Officer Satya Nadella provided an overview of the Xbox and gaming business and its outlook.
“We’re mobilizing to pursue our expansive opportunity in the hundred billion-plus gaming industry, broadening our approach on how we think about gaming end-to-end, from the way games are created and distributed, to how they are played and viewed.
We will continue to connect our gaming assets across PC, console, and mobile, and work to grow and engage our more than 53 million Xbox Live members network more deeply and frequently with new services, like Game Pass and Mixer, and we’re a few days away from the launch of Xbox One X, the most technically advanced and powerful console ever built.
Moreover we have high expectations for our gaming business to bring more people to more Microsoft experiences and broaden our engagement and usage scenarios. This means fundamentally rethinking how we measure progress in gaming. While we continue to innovate across the console, PC and live services, we see substantial additional opportunities across eSports and streaming. At 20% this quarter, our software and services revenue growth reflects the early-stage potential of this larger opportunity.”
Afterwards, Nadella also mentioned plans to push the cloud to enhance games, bringing the partnership with PlayerUnknown’s Battleground as an example.
“We also see the opportunity to empower developers who work on console, PC and mobile games to use our cloud infrastructure and services to enhance their gameplay and community. Gaming pushes the boundaries of hardware and software innovation, with some of the most CPU and GPU-intensive applications and content, giving us a huge opportunity in the cloud.
As one example, PUBG Corp, with its PlayerUnknown’s Battlegrounds is not only partnering to make Xbox its exclusive console at launch, but is also running on Azure.”
If you want to read more about Microsoft’s financial performance during the latest fiscal quarter, you can enjoy our dedicated article.