Microsoft Will Have Another Xbox Fanfest at E3 2016; Quantum Break Pre-Orders “Really Strong”
If you enjoyed the idea of the Xbox fanfest held last year at E3, you’ll be glad to know that Microsoft is planning to do it again, as mentioned by Games Marketing Head Aaron Greenberg in the latest episode of the TXR Podcast.
According to Greenberg, Microsoft is going to organize another fanfest at E3, and will share more information in early May. He also hinted that they plan to do something “a little bit different” this year.
In addition to that, Greenberg talked about Quantum Break, mentioning that a TV campaign will run both in North America and in the UK starting tomorrow. It will also be screened in movie theaters.
We also learn that pre-orders are “really strong and performing well ahead of plan,” with retailers looking to increase their orders. Greenberg feels that it will be a “mega-hit.”