Nielsen Survey: Kids Want to Get Chocolate All Over An iPad Instead of a Nintendo DS

In a recent Nielsen survey it was revealed that kids 12 and under desired the iPad more than any other electronic device within the next six months.  The iPad was very clearly the king of hill of “Interest in Buying” at 31%, with the iPod Touch coming in at 29% and the DS/DSi/DS Lite trailing at a comfortable 25%.  Consolewise, the Playstation 3 was on top, at 21% interest, followed by the Wii at 18%, and the XBOX 360 bringing up the rear at a scant 12%.

Eh, while fanboys are going to interpret them as “ZOMGZ TEH AWESUMSTATION 3 ROOLZ UR GHEYBOX CRAP-SIXTY”, the numbers really don’t surprise me.  Of course kids are going to want the iPad more than a DS now; I’m pretty sure every single sticky-handed bugger has at least one DS by now.  Likewise, the PS3 hasn’t saturated the market nearly as much as the Wii or the 360, so of course the greedy little wankers are going to want the only console they don’t have yet.

Personally, my concern is with the 11% wanting E-Readers.  That’s 11% of our kids that want to be beaten up in school for reading Charlotte’s Web instead of playing the new Halo or Call of Duty.  Children, what good is reading about a literate spider when you’re fragging other kids online?  It’s not even like the spider’s writing racial slurs and hate speech for you to learn and excessively use on Xbox Live.  For that, you’re probably going to have to go read The Adventures of Huckleberry Finn.

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Allen Park

Allen is an utter whore of a gamer; he's completely open-minded to all games, be they AAA blockbusters or $5 casual children's games. His focus is on indie games specifically, valuing gameplay and ingenuity over sparkly visuals and ridiculous gimmicks. When he's not geeking out over the newest art game, he's out toning his sexy, sculpted shoulders while surfing epic 1.5ft waves, or having a good time with local, high-gravity microbrews.

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