Report: Nintendo Ramps Up Switch Production; Now Expecting to Manufacture 18 Million Units by March 2018
Nintendo is apparently once again majorly increasing Switch production, expecting to manufacture 18 million units by March 2018.
According to a new report from The Financial Times, Nintendo has issued an increase in production for Switch, and could now manufacture as many as 18 million units by the end of its financial year, aka by March 2018.
If the report is to be believed, the call to increase efforts is a measure to prevent “customer tantrums” that may (and have) occur during stock shortages. This is commonly a problem highlighted during the holiday season.
However, while this is the intention of Nintendo, it may not be as straight forward as saying “Hey, we would like more of those please,” as the newspaper notes that Nintendo’s efforts to up its manufacturing may be stumbled by a shortage of LCD screens.
This reported news comes on the back of Capcom’s reveal of its plan to bring Monster Hunter XX to Nintendo Switch sometime this summer, at least in Japan. This news, along with the console’s recent performance, has ushered in a new 9-year high in Nintendo’s stock, with many already claiming that Nintendo is back after its absence during the Wii U era. Notably, this announcement also saw Capcom’s stock rise to a six-year high.
In other recent and related news, Nintendo Switch was the best-selling console in Japan last week, an honor it has held each week since its launch and was the top-selling console in the US in April.
As you may know, to date Nintendo’s last console the Wii U has sold 13-14 million units to date. That being said, clearly, Nintendo is feeling quite confident in the Switch, despite its recent failures. Now, will the Switch do Wii numbers (over 100 million units sold to date) — probably not — but only time will tell. It’s sure off to a good start.