Obvious Statement of the Decade: $60 is Too Much for a Game

Twice in the last week prominent game developers have gone on record to say that $60 is just simply way too much to pay for a single videogame. First, Todd Howard from Bethesda said that games should cost in the neighborhood of $20-30. If we see more games around that price point, he postulates, “I would try more games…I’m not going to try a game for $60.”

I couldn’t agree with him more on that particular point. I don’t spend $60 on trying a game, I spend $60 because I am darn near absolutely sure I’m going to enjoy the game. There are certain franchises and developers I will buy a title from on day one for $60 no questions asked, but the list of games I would do this for is getting increasingly smaller and smaller. Why? Back to the point at hand – $60 is just way too much money for a game.

Then, today, David Jaffe spoke out with a similar sentiment, stating that “Sixty bucks in a SH*T TON to ask for so if we are going to charge that, you deserve our best…even if it takes a little longer than we anticipated.”

Why is $60 a “sh*t ton” of money? Let’s talk about what else we can buy with $60…

  • My wife and I could buy two weeks of groceries.
  • Six hours of music on iTunes (which can be enjoyed over and over with very few diminishing returns).
  • Two weeks worth of gas for both our vehicles.
  • Seven six-packs of premium beer to have some fun on the weekends.
  • Eight months worth of Netflix streaming, Hulu Plus or Crunchyroll.
  • One purchase of Humble Indie Bundle 3 and donate the majority of it to Child’s Play.

Need I continue? All these are likely better bang for your buck than you’d get spending $60 on a videogame, let alone $150 on a collector’s edition. Now we just need some developers, publishers or whoever to put their money where their mouth is and take the first step to making prices more reasonable for everyone.

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Chad Awkerman

Chad joined the DualShockers staff in mid 2009 and since then has put much of his time into covering RPGs, with a focus on the Japanese side of the genre, from the obscure to the mainstream. He's a huge fan of iconic games like Secret of Mana, Final Fantasy VI and Persona 4 yet enjoys the smaller niche titles, as well. In his spare time he enjoys experiencing new beer, new foods and keeping up with just about every sci-fi show on television. He's married to an intelligent, beautiful Southern Belle who keeps his life interesting with witty banter and spicy Cajun cooking.

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