Obvious Statement of the Decade: $60 is Too Much for a Game
Twice in the last week prominent game developers have gone on record to say that $60 is just simply way too much to pay for a single videogame. First, Todd Howard from Bethesda said that games should cost in the neighborhood of $20-30. If we see more games around that price point, he postulates, “I would try more games…I’m not going to try a game for $60.”
I couldn’t agree with him more on that particular point. I don’t spend $60 on trying a game, I spend $60 because I am darn near absolutely sure I’m going to enjoy the game. There are certain franchises and developers I will buy a title from on day one for $60 no questions asked, but the list of games I would do this for is getting increasingly smaller and smaller. Why? Back to the point at hand – $60 is just way too much money for a game.
Then, today, David Jaffe spoke out with a similar sentiment, stating that “Sixty bucks in a SH*T TON to ask for so if we are going to charge that, you deserve our best…even if it takes a little longer than we anticipated.”
Why is $60 a “sh*t ton” of money? Let’s talk about what else we can buy with $60…
- My wife and I could buy two weeks of groceries.
- Six hours of music on iTunes (which can be enjoyed over and over with very few diminishing returns).
- Two weeks worth of gas for both our vehicles.
- Seven six-packs of premium beer to have some fun on the weekends.
- Eight months worth of Netflix streaming, Hulu Plus or Crunchyroll.
- One purchase of Humble Indie Bundle 3 and donate the majority of it to Child’s Play.
Need I continue? All these are likely better bang for your buck than you’d get spending $60 on a videogame, let alone $150 on a collector’s edition. Now we just need some developers, publishers or whoever to put their money where their mouth is and take the first step to making prices more reasonable for everyone.