First, Sony announced it had shipped one million units of Move. Then Kinect releases, sells one million in 10 days, then reaches 2.5 million thanks to Black Friday. Now, Sony is punching back, announcing it has sold 4.1 million units in North America, Europe, and Japan since their respective launches. A considerable feat, it seems that’s Sony’s product has picked up momentum heading into the holidays, and could reach that five million mark soon enough.
[Update] Oh boy. So maybe it didn’t exactly sell 4.1 million units. After confusion concerning a difference of words between the United States and Japanese press releases, more facts have now been made available. Joystiq reports that after speaking with a Sony representative, that the sales figure is amount of units sold to retailers, as they do not disclose actual sales numbers. They go on to say:
“While we don’t disclose our exact sell-through number, the key is that our retailers continue to ask for more Move units and are taking every unit we can supply them with based on their sales.”
Sony has not released a solid number of units sold to consumers as of yet, which is very weird considering the amount they have shipped. Microsoft on the other hand has no problem throwing numbers out there. It seems like the big problem continues to be sold vs. shipped, and until someone finally gets it right, we’ll continue to see problems like this.