Pokemon and Miku Collaboration Set for Japan’s Snow Festival

Pokemon and Miku Collaboration Set for Japan’s Snow Festival

Pokemon and Snow Miku join together for a collaboration event promoting Hakkaido, Japan's annual Snow Festival starting in February.

Pokemon has had plenty of collaborations over the years to promote events, grand store openings, new games, and more. But this brand new collaboration announced by The Pokemon Company featuring its global IP and Vocaloid singing sensation Miku Hatsune is one of their most unique team-ups to date:

The upcoming collaboration event will be for Hokkaido, Japan. As part of the annual Snow Festival which runs from February 4th, 2020 to February 11th, 2020, there will be an event where the Hatsune Miku character Snow Miku and Alolan Vulpix, the official ambassador to Hokkaido will collaborate. This event will feature various merchandise based on the pair and more. Check back with us to find out more about the events as new details emerge.

According to the latest NPD data, the latest installment in the long running series has the highest launch month dollar sales in Pokemon franchise history. And for the month of November, Sword was the third best selling game, the double pack including both titles ranking at fourth place, and Shield being in fifth place. However, if you combined those sales then total it would bring them to the number two spot.

In other recent news, Pokemon Sword and Shield are already the eighth best-selling Nintendo Switch games of all time at six million units sold during its launch weekend alone. Check out pictures of the game’s launch event held at Nintendo NYC. And in not so cheery recent news, Pokemon Company International is looking to sue leakers who spread around pictures of their then unreleased official strategy guide.

The Pokemon Company announced a new animated series called Pokemon: Twilight Wings, which will debut on YouTube next month. The seven-part animated web series will be coming in January 2020 with each episode approximately five minutes long. Not to mention the studio that’s developing and animating is Studio Colorido, which was previously known for producing the animated film Penguin Highway, and is being directed by Shingo Yamashita.

Pokemon Sword and Shield released for Nintendo Switch on November 15th. Meanwhile check out our in-depth review for the game here, in which the News Editor states that “Pokemon Sword and Shield are a lot of fun, even if the series is experiencing growing pains with the transition to home consoles.” You can purchase Sword here and Shield here.


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