PS Vita Missing Holiday Season not an Issue
John Koller, Sony’s PlayStation director of hardware marketing, announced over at AllThingsD that the Playstation Vita not launching in the highly profitable end of year holiday season is not a problem.
According to Koller, 60 percent of PSP owners have said they will upgrade in the next 18 months, and on the console side, 63 percent said they would buy one. Comparing to the PSP, he added it sold 1 million units in its first non holiday week.
The PS Vita was pushed back in the US and Europe because of substantial demand and fulfill pre orders. “We’ve increased production materially since E3. We learned our lesson to make sure you have enough product.”
Are you getting a Vita soon after its launch?