Look, I'm as excited about the PS5 as the next person, but is anyone else getting increasingly exhausted by the marketing cycle for this next-gen console? Sony today has continued building hype towards the platform's release later this year, but in the process, it hasn't divulged any new information that we weren't aware of already.

Over on the official PlayStation YouTube channel, Sony today released a new 30-second ad for the PS5 that is titled "Breathtaking Immersion." The video shows off a variety of different looks at upcoming titles like Marvel's Spider-Man: Miles MoralesDemon's Souls, and Ratchet & Clank: Rift Apart while highlighting aspects of the console such as the DualSense controller's haptic feedback. Nothing that is shown in the trailer is new, but it does a good job of boasting about the PS5's biggest new qualities.

You can watch the trailer right here:

The only downside about the video itself is that, well, it's just regurgitating the same pieces of info that Sony has been harping on forever at this point. And look to be fair, I wouldn't expect any drastic new info for the PS5 to be revealed in a video of this type. It's just a commercial, after all.

That said, I'm confused as to why Sony keeps putting out new marketing like this but refuses to talk about some more notable things related to the console. I mean, heck, even forgetting about the price and release date of the PS5 itself, we don't even know what games will be arriving on the platform on day one. Sony just has a lot of talking left to do for this console and time seems to be running out for them to do it. This has overall just been a strange console leap for a number of reasons.

Given how soon the release of the PS5 is approaching, you'd imagine that we should start to learn a whole lot more throughout September. For now, all we know is that Sony is planning to release it at some point this holiday season.