Strong Sales for SNES Classic Edition Expected in Japanese Holidays after Successful Launch
Not only the SNES Classic Edition sold like hotcakes in its debut week in Japan, but Media Create expects strong sales in the coming months.
The Super Nintendo Entertainment System Classic Edition (or SNES Classic Edition) isn’t selling like hotcakes just in the west, but it’s also doing great in its Japanese home turf. Today the statistics firm Media Create released its weekly analysis, talking about the reasons behind the successful launch, and expectations for the future.
The mini-console, which is named locally Nintendo Classic Mini Super Famicom, to honor the historical Japanese name of the Famicom family, sold a whopping 340,000 units at launch. This is a sizable increase from the 261,381 units sold by its predecessor, the Nintendo Classic Mini Famicom.
According to Media Create, the biggest factor behind this increase is simply that Nintendo shipped a lot more units this time around.
On top of that, considering that the manufacturer from Kyoto announced that it will ship the Nintendo Classic Mini Super Famicom continuously in the future, Media Create expects volumes to increase “significantly” over its predecessor during the Christmas/New Year Holiday shopping season.
I would be surprised if Media Create’s prediction didn’t come true, considering how the Japanese tend to flood the stores at the end of the year and in the first week of January, and I certainly expect every unit that Nintendo will ship to fly off the shelves.
It is pretty much the perfect gift embracing a lot of different demographics (from gamers to nostalgic dads and big brothers) if you don’t want to spend too much and still look good on Christmas. And in Japan they really love that.