Sony Exec: Playstation VR Production Being Increased to Keep Up with Demand

Sony Exec: Playstation VR Production Being Increased to Keep Up with Demand

It appears that PlayStation VR is selling better than Sony expected. In an interview with CNBC Sony’s European Boss Jim Ryan said production is being scaled in order to satisfy the demand for its new headset.

“We know that the replenishment cycle is a good one, production is going exactly as we anticipated. We have made decisions to further increase capacity at the back end of 2016 and into 2017, so there are going to be a lot of PlayStation VRs around the world, whether that’s enough to satisfy the demands of the market, we’ll see.”

Ryan went on to say that based off pre-order data, Sony knew that the interest its headset has garnered is significant. Further, he added that launch sales numbers could be “many hundred of thousands.”

PlayStation VR launched today for $399.99, not including the PlayStation Camera (required) or the PlayStation Move Controllers (required for certain games).