Sony Japan SVP Talks about the PS4’s Design, New Colors, USB 3.0, difference with Xbox One and More

on September 25, 2013 2:56 PM

Yesterday we published a summary of an interview to Sony Computer Entertainment Japan and Asia Senior Vice president and Director of Business Unit 1 Masayasu Ito about the technical specifications of the PS4, but there’s a second interview on, and this one is just as interesting, talking about the PS4’s design process, possible new colors, the reason why the USB 3.0 technology was chosen, what he feels about the difference with the console’s most direct competitor and more.

Here’s a handy summary of the most relevant points made:

  • Affordability was an important goal when developing the PS4, since even if you make a great hardware, it’s hard to sell if it’s expensive. However, performance had to be high as well. It wasn’t easy to strike a balance between these two factors.
  • A number of different designs were considered, but the final design was adopted because it felt “new” but it also shown the DNA of PlayStation, especially from the PS2 era.
  • Ito-san pushed for the adoption of USB 3.0 technology. While 2.0 was commonplace while the console was being designed, it was argued that 3.0 will become mainstream after the console’s release.
  • The USB 3.0 technology is also indispensable for the PlayStation Camera. While the connector has a special shape, its technology is still USB 3.0. The PlayStation Camera’s resolution could not be achieved with USB 2.0 tech due to lack of bandwidth.
  • Playing Full games on the PlayStation App will be difficult (today Shuhei Yoshida actually outright denied that possibility) due to the controls that are significantly different from the DualShock 4.
  • The evolution of the DualShock 4 controller is the result of a long trial and error process. It’s been fine-tuned due to the feedback from user tests repeated many times.
  • The L2 and R2 buttons received some pretty delicate adjustments to their resistance to pressure due to developer feedback. Their angle was also improved. Materials and shape of the controller were reviewed from scratch to increase the comfort and grip.
  • The release of different colors of the DualShock 4 (which will available in blue and red as well as black) was due to a strong request from the marketing department.
  • Designers were made aware of the possibility of color variations of the console itself from the beginning, and were first asked to design freely and then narrowed the amount of designs down. They were asked: “I want you to to this assuming color variations”.
  • Ito’s impression of the Xbox One is that it tries to be an entertainment device, on the other hand PS4 focuses on games. of course PS4 also does entertainment, as Sony is an Audio/Video company after all.
  • CD Playback was not included because the idea is to enjoy a variety of content by connecting to the network, so for music you can enjoy it through Music Unlimited. In addition to that when you take photos and videos you can save them to the cloud and enjoy them from there. The PS4 expresses its true value by connecting to the net.

So there you have it. So, what colors would you like for your PS4? Personally, I’m sticking with black. My only non-black console is my Ice White 3DS at the moment, and I plan to keep the same trend, at least until the PS Vita TV gets released. That one does look awesome in white.

 /  Executive News Editor
Hailing from sunny (not as much as people think) Italy and long standing gamer since the age of Mattel Intellivision and Sinclair ZX Spectrum. Definitely a multi-platform gamer, he still holds the old dear PC nearest to his heart, while not disregarding any console on the market. RPGs (of any nationality) and MMORPGs are his daily bread, but he enjoys almost every other genre, prominently racing simulators, action and sandbox games. He is also one of the few surviving fans of the flight simulator genre on Earth.