One of Sony's best assets is Kevin Butler. In little more than five years, the company's vice president of Family Relations, Heroic Actions, Big Action Moments and chief weaponologist turned a record $5 billion in profits for
I have to admit that, when Sony started their Long Live Play campaign, I was left a little bit cold about it. Who the hell is that Michael guy? Why would I care?
Everyone wondered what was up when Kevin Butler announced his relocation as the president of Economy Flooring, quitting his position as the VP of everything PlayStation.
Gamers everywhere know of PlayStation’s “It Only Does Everything” campaign. The commercials and internet ads usually consist of Mr. Kevin Butler advertising some form of PS product and adding a sarcastic, witty remark by the end of
Okay, so let's get this straight right from the start, Kevin Butler is not a real person, he's actually an actor by the name of Jerry Lambert. You already know that right? Well if you read DualShockers
With so much talk about systems, peripherals, exclusivity contracts, and otherwise one-sided or distracting issues that have some gamers wondering "What about the games?" it was only right that Kevin Butler set a strong example for
After losing his job as the VP of First Person Relations, and a winning season on the PS3 Softball team, Kevin Butler is back. This message comes from the distant future of November 2010. After giving the