Take-Two CEO is Seemingly Disappointed by Google Stadia Outcome
For those that play on Google Stadia, it might be best not to expect any games from Take-Two anytime soon.
Google Stadia has been out to the public for over six months now with a library of 30 titles. One of those included titles is Red Dead Redemption II owned by Take-Two, one of the biggest companies in the gaming industry. Recently at the Bernstein Annual Strategic Decisions Conference Take-Two CEO Strauss Zelnick spoke about his feelings about the platform since it’s release.
“The launch of Stadia has been slow. I think there was some overpromising on what the technology could deliver and some consumer disappointment as a result,” said Zelnick. This seems to be an ongoing trend that both industry folk and consumers majorly feel similar about. Zelnick said that the company decided to work with Google due to the reality that streaming is eventually going to become a common trend in gaming and Google made the technology seem more impressive than it actually turned out to be.
“Anytime you broaden distribution you potentially broaden your audience, which is why we supported the release of Stadia with three titles initially and will continue to support high-quality streaming services as long as the business model makes sense,” Zelnick explained. “Over time I believe streaming will work… The belief that streaming was going to be transformative was based on a view that there were loads of people who really had an interest in interactive entertainment, really wanted to pay for it, but just didn’t want to have a console. I’m not sure that turned out to be the case.” Other games in the Stadia library under the Take-Two banner are NBA 2K20 and Borderlands 3.
According to Gamespot, Zelnick has stated previously his less than optimistic feels regarding subscription models as well as streaming services in gaming due to the lower consumer usage compared to TV or film. That being said, Grand Theft Auto V was on Xbox Game Pass for quite some time and has recently been replaced with Red Dead Redemption II. At this point, it seems that he is open enough to the idea to keep going with the trend until further notice.