Take-Two Extends “Agent” Trademark a Week Before E3
What does Rockstar have up its sleeve? According to a recent filing with the United States Patent and Trademark Office, Take-Two Interactive Software has filed an extension for “Agent.” As many may remember, Agent was the Sony-exclusive Rockstar game announced at Sony’s 2009 E3 Press Conference.
While the original trademark was registered on July 18, 2013, it is rather noteworthy that Take-Two has filed for an extension. People familiar with trademark law know that a pre-emptive Intent to Use trademark application can only be extended five times, in six month intervals, otherwise the owner surrenders the right to the IP. As such, this would be Take-Two’s fifth extension, meaning that they either intend to show something substantive in the next few half-year (or next week) or lose the property altogether.
Little is known about Agent — originally planned to launch on PlayStation 3, the game was to focus on political espionage and counter-intelligence during the Cold War.