Take-Two “Not Ruling Out” Remasters of its Games, But Only if they Look Great Creatively
Lately, launching remasters of older games is a quite popular business opportunity among many publishers, and Take-Two CEO Strauss Zelnick shared the company’s publisher during the lastest financial conference call.
“That’s something that the labels will decide and talk about in due course. Certainly we wouldn’t rule it out. It would be largely an economic decision.
You know, we wouldn’t do anything that’s not gonna look great creatively, so the starting point is, “is this gonna delight consumers, is this gonna look good?”
You know that we’re a company that’s not driven first and foremost by “can we create revenue this way?” We start by saying “can this be exciting to consumers? Will they be happy with it? Will it reflect well on our brand? Will it reflect well on our company?”
If the answer is yes, then it may very well be a compelling opportunity, but if the answer is indifferent or no, then even if we have an opportunity to make a few bucks, we probabably would decline.
I think that’s the lens through which we look. The actual decisions are made by the labels.”
Personally, there are quite a few games from Rockstar Games and 2K games that I’d love to see remastered, and I’m quite sure I’m not alone in this, am I?