Titanfall 2 Should Have Sold Better According to Respawn Entertainment

Titanfall 2 Should Have Sold Better According to Respawn Entertainment

Respawn Entertainment CEO and co-founder admits that Titanfall 2 should have sold better. However, the team remains "heavily invested in the Titanfall universe," despite said sale shortcomings.

2016’s Titanfall 2 from developer Respawn Entertainment and publisher EA had — in my personal humble (but never once wrong) opinion — one of the best single-player campaigns for a first-person shooter in a long time. Oh, and the multiplayer was pretty good too.

But being a good game doesn’t mean selling well these days, especially in a crowded space such as the first-person shooter genre. Because as you may remember earlier this year EA revealed lower than expected sales for Titanfall 2.

Now speaking to GameSpot, Respawn Entertainment co-founder and CEO (also the co-creator of Call of Duty) Vince Zampella has said that while the game was “successful” and “sold well,” it could have been better.

Citing the reasons I mentioned above, as well as pointing out it launched in a rough window (it was smack down in-between juggernauts Battlefield 1 and Call of Duty: Infinite Warfare in a sales death sandwich) Zampella admitted the following:

“The game was successful, it sold well, but it didn’t quite sell as well as it should have. Maybe because it was super-crowded, the pricing was aggressive–it was a rough window to launch our game.”

Again, I’ll reiterate this point, because it’s insane I have to even say it, perhaps releasing a game on October 28th alongside the genre (and general industry) juggernauts Battlefield 1 (October 28th) and Call of Duty: Infinite Warfare (November 4th) is a horrible, horrible decision…I mean at least if the goal is sell copies of Titanfall 2. 

Looking ahead neither Respawn Entertainment or EA have announced any plans with the Titanfall franchise, however, EA has said in the post Titanfall 2 era, that it is committed to the franchise. Zampella in the above mentioned interview seemed to echo a similar sentiment when talking about the IP’s future, while also teasing that it has “other things” it’s doing that have yet to be announced.

“It’s important for us to keep the franchise going. ‘We’re doing more Titanfall,’ which is the quote I’m supposed to say. We have our franchise creative director, who’s in charge of safeguarding the franchise in multiple formats and making sure it continues to grow. There’s some other things we’re doing that haven’t been announced just yet, but we’re heavily invested in the Titanfall universe.”

Zampella continues:

“We’re working on more Titanfall–we’re not announcing what that is yet, but there’s a few other things in the works–the mobile game, which turned out fantastic and is super fun, the fans love it and allowed us to expand on what we did in the last games. So I’m pretty happy with what the franchise has become.”

Titanfall 2 is available on PS4, Xbox One, and PC. As for developer Respawn, among its unannounced titles we know it’s working on a third-person Star Wars action game that is being directed by God of War’s Stig Asmussen. Little is known about the project.