Xbox One Gets its Very Own Nascar Car Thanks to Mountain Dew Partnership

on October 15, 2013 3:14 PM

The Nascar Sprint Cup race that will be held this Sunday at the Talladega Superspeedway will have a bit more green lapping the oval, as Dale Earnhardt Jr’s #88 has been repainted in a Xbox One/Mountain Dew livery.

The livery has been created to advertise the launch of Microsoft’s upcoming console and the “Every 2 Minutes” contest that allows people to try and win an Xbox One by snacking on Mountain Dew and Doritos.

The chances to see the green car speed over the goal line in first places are pretty slim, since Earnhardt Jr. still didn’t win a race this season, but he did manage to end between the top five six times, so you never know.

You can see the car above. Will you cheer for Xbox One this Sunday?

 /  Executive News Editor
Hailing from sunny (not as much as people think) Italy and long standing gamer since the age of Mattel Intellivision and Sinclair ZX Spectrum. Definitely a multi-platform gamer, he still holds the old dear PC nearest to his heart, while not disregarding any console on the market. RPGs (of any nationality) and MMORPGs are his daily bread, but he enjoys almost every other genre, prominently racing simulators, action and sandbox games. He is also one of the few surviving fans of the flight simulator genre on Earth.