Xbox One Just Launched in Japan: Will it Succeed in its Uphill Battle for the Rising Sun?

By Giuseppe Nelva

September 3, 2014

After almost a year of delay the Xbox One has launched in Japan just a few seconds ago, marking a new attempt from Microsoft to conquer the archipelago of the rising sun.

The launch of the console was celebrated near the beginning of a 24-hour long event in Akihabara livestreamed on nico nico, which has been going on for four hours already.

Now Microsoft’s new console begins its uphill battle for the Japanese market share, having to cope with an audience that has always proved rather hostile to the Xbox brand. In the meanwhile Microsoft Japan President Takashi Sensui expressed confidence just yesterday in the possibility of achieving a successful result.

We’ll be able to see first results of the Xbox One’s attack on Japan on Wednesday, when the Media Create charts will be released.

In the meanwhile, you can check out a few pictures from the historical count down just below. In a funny case of symmetry, looks like there has been a dude in camo at the Japanese launch ceremonies  of both next-gen consoles.

Have something to tell us about this article?
Let us know

Gaming Trailers

SpiderHeck | Playtest Trailer
SkateBIRD | Launch Trailer
Giuseppe Nelva

Hailing from sunny (not as much as people think) Italy and long standing gamer since the age of Mattel Intellivision and Sinclair ZX Spectrum. Definitely a multi-platform gamer, he still holds the old dear PC nearest to his heart, while not disregarding any console on the market. RPGs (of any nationality) and MMORPGs are his daily bread, but he enjoys almost every other genre, prominently racing simulators, action and sandbox games. He is also one of the few surviving fans of the flight simulator genre on Earth.

Read more of Giuseppe's articles

Got a tip?

Let us know