Xbox One Wins December’s NPD; Price Drops Back to $349 Starting Tonight
Microsoft just announced that the Xbox One was the best selling console of December according to the NPD.
The console was propelled to its second winning month in a row after a long losing streak against the PS4 by a strong portfolio of exclusive and by a rather radical Holiday price cut.
Apparently the house of Xbox enjoys winning, so they also decided to bring the price back down, and starting tonight at midnight gamers in the US will be able to buy Microsoft’s new console for $349.
The new price cut was announced by Xbox Corporate Vice President of Marketing Mike Nichols:
Building off a record-setting holiday, we are excited to announce a new promotion in which fans in the U.S. can buy an Xbox One at a special price of $349, starting tomorrow, January 16, from their preferred retailer. We are thankful for all the excitement for Xbox One this holiday and proud to offer more fans the amazing games lineup, Xbox Live gaming community, and continual innovation that Xbox One fans have come to enjoy.
In addition to the hardware win, Microsoft also lined up a victory for software, selling more games than any other current-gen platform.
Looks like the competition in the US is getting heated, and heated competition is ultimately good for the customer. Will Microsoft devise a strategy to try and get Europe as well? Time will tell.