Xbox One Won't Abandon Japan; Microsoft's New Local CEO Boasts Better Games than Ever Before

By Giuseppe Nelva

July 2, 2015

Today Microsoft Japan Held a press briefing in Tokyo, outlining the corporate strategy for the new fiscal year, and announcing the appointment of a new President and CEO for the local branch of the company, Takuya Hirano.

Previously Hirano-san covered the role of the Executive Director of Marketing at Microsoft Japan and General Manager for Central and Eastern Europe.

During the briefing, Hirano-san mentioned that Xbox One won’t withdraw from Japan, and the company plans to move forward firmly with the console. According to Hirano-san, the coming of Windows 10 can create different scenarios that even gamers will enjoy, and encouraged them to look forward to the future, as this year the console already has higher quality games than ever before.

Hirano-san takes the helm of Microsoft’s Japanese branch at a crucial moment, with the upcoming launch of Windows 10 and the situation of Xbox not exactly stellar.

Born in Hokkaido and having studied in the United States at the Brigham Young University, he is a veteran of the industry with 20 year of experience, ten of which he spent working at Microsoft.

[Thanks for the tip: Masaru Aoyama]

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Giuseppe Nelva

Hailing from sunny (not as much as people think) Italy and long standing gamer since the age of Mattel Intellivision and Sinclair ZX Spectrum. Definitely a multi-platform gamer, he still holds the old dear PC nearest to his heart, while not disregarding any console on the market. RPGs (of any nationality) and MMORPGs are his daily bread, but he enjoys almost every other genre, prominently racing simulators, action and sandbox games. He is also one of the few surviving fans of the flight simulator genre on Earth.

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